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Why Microsoft’s Purchase of Videogame Maker ZeniMax Looks Smart - Barron's

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For many years, Microsoft stock has been a place for investors to park cash in a bet that its Azure cloud business and Office 365 software will continue to pump large profits into the Redmond, Wash. company’s coffers.

That may have changed with Microsoft’s acquisition on Monday of a videogame publisher called ZeniMax for $7.5 billion in cash. For the videogame sector, the deal is huge, bringing well-loved—and well selling—franchises such as Doom, Fallout, and Wolfenstein under the big tent of Microsoft (ticker: MSFT).

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September 22, 2020 at 02:40AM
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Why Microsoft’s Purchase of Videogame Maker ZeniMax Looks Smart - Barron's
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